SKU: 76860688423

Beautyberry (Callicarpa americana)

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Description

Beautyberry (Callicarpa americana)Native Plant with Stunning Berries and Natural Mosquito Repellent Common Names: Beautyberry, American Beautyberry, French Mulberry, Sourbush, Bunchberry. (In Greek, the genus name Callicarpa means callos, beauty and carpos fruit) Family: Lamiaceae Origin: Southeastern United States, from Texas to Virginia Beautyberry (Callicarpa americana) is a striking deciduous shrub native to the southeastern United States, known for its vibrant clusters of purple

Native Plant with Stunning Berries and Natural Mosquito Repellent 

Common Names: Beautyberry, American Beautyberry, French Mulberry, Sourbush, Bunchberry. (In Greek, the genus name Callicarpa means callos, “beauty” and carpos “fruit”)
Family: Lamiaceae
Origin: Southeastern United States, from Texas to Virginia

Beautyberry (Callicarpa americana) is a striking deciduous shrub native to the southeastern United States, known for its vibrant clusters of purple berries that appear in the fall. This plant is valued for both its ornamental appeal and its ability to attract wildlife, as its berries provide food for birds and other animals. The shrub also features attractive, arching branches and bright green leaves, with small pink to lavender flowers blooming in late spring and summer. Beautyberry is a hardy, low-maintenance plant that thrives in a variety of garden settings, from native and wildlife-friendly landscapes to ornamental borders.

Although all parts of the Beautyberry plant are useful, from the berries to roots, the flowering shrub is most commonly cultivated for it's leaves, at least here in Florida, as a mosquito repellent. Beautyberry plants grow wild alongside shady oak hammock trails and in the summer, we've been known to harvest during our hike and carry it along with us to keep the mosquitoes at bay. 

Distinctive Features, Uses, and Ecological Value

Fruits: Beautyberry produces dense clusters of bright purple berries in the fall, which remain on the plant for several months. The berries are mildly astringent and are more commonly used in jellies or as food for wildlife. Birds, particularly mockingbirds and cardinals, love the berries, making it an excellent choice for wildlife-friendly gardens.
Foliage: The plant has large, oval, bright green leaves that provide a lush, tropical appearance. The leaves turn yellow in fall before dropping, adding seasonal interest.
Growth Habit: Beautyberry is a medium-sized, deciduous shrub that typically grows 3-6 feet tall and wide. Its arching branches and dense growth make it a great option for hedges or naturalized borders.

Culinary and Medicinal Uses

While Beautyberry is primarily known for its ornamental and wildlife value, the berries have been used historically to make jellies and wines. The leaves have also been used in traditional folk remedies as a natural insect repellent. The berries are high in antioxidants, but they are not typically eaten raw due to their astringent flavor.

Grow your own natural mosquito repellent! American Beautyberry is a wonderful, large fast-growing under story shrub with a naturally loose and graceful arching form. In the fall and early winter, the branches are laden with magenta purple (sometimes white) berry clusters that look spectacular as the leaves drop in autumn.

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SKU: 76860688423

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4.1 ★★★★★
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London07jemar
Massapequa, US
★★★★★ 4
All eyes on you!
Color: DR2GDNHN, Color: DR2GDNHN
I didn't love this wig straight out of the box but after trimming the wig to frame my face and brushing out the curls (I love big hair), I absolutely fell in love with this unit. I've received so many compliments. Wig does tangle but after applying product the curl pattern returns. Will definitely purchase again!
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Reviewed in the United States on August 7, 2024
D
Verified Purchase
Donna Jaye
Belleville, US
★★★★★ 5
Gorgeous wig, big head friendly
Color: 1B Off Black
I loved this wig, I have a huge head and have to return now wigs I buy. But this was a keeper, it's synthetic so don't go crazy expecting human hair realness. In the sense that it will tangle in the nape. I detailed and then cut off the undesirables. But for the prize, it worked as half wig with a headband. For the price you can't beat it. I gelled the front alittle and I looked like Selena. Lol if you know the reference then you know. But it looked great with a headband. I wore it on vacation it wasn't too hot, it wasn't exactly cool either. But it was good. For the price I'm buying a few more in other colors. I didn't make it a ponytail yet but that up next.
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Reviewed in the United States on June 12, 2023
C
Verified Purchase
Cathy Matthews
Los Angeles, US
★★★★★ 3
Good quality
Color: 1B Off Black
Good quality. Covers whole head
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Reviewed in the United States on July 8, 2025
K
Verified Purchase
Kiara
Natrona Heights, US
★★★★★ 4
Decent for the price
Color: 2 Dark Brown, Color: 2 Dark Brown
Bought the color 2 thinking it would be brown but it’s almost Black (my own ignorance). I saw a YT vid by Kie Rashon where she sort of left the front of her hair out so I was hoping to do the same but it’s too dark for my hair (you can’t tell in the pics). I would recommend checking Kie out on YT for more details. I do like it though so I will probably give this one to my sister and reorder a different color. Wish they provided pics of how the wig in other colors look. Edit: So I repurchased this piece in DR Hazelnut Brown (the lighter color). I took some leave out in the front so please note that’s my hairline, not the wig’s. It blended well with my hair color. My texture is a little curlier but I just did a braid out on the front to help it blend. Wig tangles very easily. I’m going to experiment with co-washing to see if that reverts it to its origami condition.
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Reviewed in the United States on December 7, 2022
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Verified Purchase
low low
Charlottesville, US
★★★★★ 5
Really Cute!!
Color: DR HAZELNUT BROWN
Really cute! Its synthetic but its lightweight and good quality for synthetic. Wont last more than a few weeks (if taken care of) but its really cute!! Got so many compliments on it
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Reviewed in the United States on May 15, 2025

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