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Description
American Trademark DesignsThis collection of 732 American trademarks and symbols is widely representative of major past and current trends in American trademark design. The marks are arranged in categories that include entertainment, education, real estate, insurance, food and beverage, retailing, transportation, utilities, heavy industry, and others, and are chosen from local and internationally known examples. Reprinted in black and white, the marks appear here in their
This collection of 732 American trademarks and symbols is widely representative of major past and current trends in American trademark design. The marks are arranged in categories that include entertainment, education, real estate, insurance, food and beverage, retailing, transportation, utilities, heavy industry, and others, and are chosen from local and internationally known examples.Reprinted in black-and-white, the marks appear here in their standard form on signs, letterheads, book bindings, T-shirts, sugar bags, household appliances, bank checks, drinking cups, coasters, screened commercials and printed ads, ashtrays, clothing labels, shopping bags, awnings, and so on. For several current trademarks, earlier versions are also illustrated and dated, tracing trademark genealogies of possible interest both as history and design. Captions identify the trademarks, giving year of design, and, when known, the name of the designer. The editor in her introduction describes the development of American trademarks from Ralston Purina's homespun "checkerboard square" to the Cities Service corporate "triangle." Notes on the specialized uses and requirements of various kinds of marks introduce each section.
This is a remarkable sourcebook for graphic artists, students, and commercial designers. Social psychologists, market researchers, and others interested in group behavior may find it the starting point of ideas and experiments. This book also has a curious fascination as browsing, illustrating at a glance how familiar, memorable, and widespread trademarks seem to be.
Binding Type: Paperback
Publisher: Dover Publications
Published: 06/01/1976
ISBN: 9780486232591
Pages: 176
Weight: 1.11lbs
Size: 10.97h x 8.38w x 0.46d
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Product Reviews
★★★★★ 5
Oh, yes.
Size: 5.75 inch (Pack of 1)
My dog really likes this chew.
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Reviewed in the United States on May 24, 2026
★★★★★ 5
They actually last!!!!
Size: 9.5 inch (Pack of 1)
My pitties are CHEWERS!! Most toys don’t last more than a few minutes, if they’re decent then maybe a day or two but these sticks are still going strong!! I ended up getting more cause I was so happy they actually lasted and you can’t beat the price!! My older male is a lot more into toys than my female but now we got a 4 month old bully pup who’s teething and tries to chew on everything!! They are slightly big for him as of right now but he can still easily chew on them and is growing fast -it’s more him trying to run with it in his mouth that is a little hard but they do have smaller options - I love that they can just chew on these for hours and hardly make a dent! If you have aggressive chewers these are a great buy!!
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Reviewed in the United States on March 23, 2024
★★★★★ 5
One of the best indestructible dog toys we've bought
Color: 5pack, Size: Large
So we adopted a pup in December and she tears up everything! I mean, Everything! My CPAP, garden hoses, trucks seat belt and backup camera wiring. Every single dog toy with stuffing, dismantle them in minutes. So many dog toys say they are are tear proof. nope! We have tons of stuffing all over our 5 acres. Hen m wife bought these. Beside the bones she bought, these are the only things she can't seem to destroy and she loves them!!!!
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Reviewed in the United States on June 3, 2026
★★★★★ 5
BEST Dog Toys EVER! JRT approved
Color: 5pack, Size: Large
🌟 🌟 🌟 🌟 🌟 for these toys! We have terriers who have NEVER met a toy they couldn't destroy... until now. We've had them over a week an all 5 are still intact, crinkly, and squeakers squeaking - and they're played with constantly! When I tell you I've never, in all my years of JRT ownership and rescue, had a toy last 24 hours, much less a WEEK? Well, lots of you will know how astonishing that is! We've currently got 5 dogs (2 fosters, anyone looking for a project?) so the package size is perfect. Get 'em.
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Reviewed in the United States on May 11, 2026
★★★★★ 5
Great toy, they go the distance!
Color: 5pack, Size: Large, Color: 5pack, Size: Large
Best typy of toys for my pups. Love them. They last!! Chewing tug games. Love them. The squeakiest don’t come out ! Big plus’s. and don’t last long with my dogs, which for me is a big plus’s. Those squeakier drive me crazy!!
If they get too yucky, toss them in the washer/dryer! Good to go again.
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Reviewed in the United States on March 29, 2026