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Description
Selling the Invisible: A Field Guide to Modern MarketingSELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll up your sleeves, jargon free, accessible style, such as: Greatness May
SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as:- Greatness May Get You Nowhere
- Focus Groups Don'ts
- The More You Say, the Less People Hear &
- Seeing the Forest Around the Falling Trees.
Binding Type: Paperback
Publisher: Grand Central Publishing
Published: 03/20/2012
ISBN: 9780446672313
Pages: 247
Weight: 0.45lbs
Size: 7.40h x 5.00w x 0.80d
Review Citations: Library Journal 12/01/2015 pg. 54
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4.3 ★★★★★
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Product Reviews
★★★★★ 5
Pamper wipes
Scent: Baby Fresh, Size: 72 Count (Pack of 12), Scent: Baby Fresh, Size: 72 Count (Pack of 12)
Pampers Baby Wipes, Complete Clean Baby Fresh Scented (864 Count, 12 Flip-Top Packs)
These wipes are very soft and gentle on my baby’s skin. They clean really well from head to toe without causing any irritation. I also love the fresh scent—it smells very good and leaves my baby feeling clean and refreshed. The flip-top packs are convenient and keep the wipes moist. Overall, a great product for everyday use!
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Reviewed in the United States on April 19, 2026
★★★★★ 4
Perfect for the grandkids after playing or eating
Scent: Baby Fresh, Size: 72 Count (Pack of 1)
Great wipes. Perfect for the grandkids after playing.
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Reviewed in the United States on May 19, 2026
★★★★★ 5
Great for pets and pollen
Scent: Baby Fresh, Size: 72 Count (Pack of 1)
I use these to wipe down the pets when they come back inside. These are especially useful during pollen season. You can see the pollen and/or dirt on the wipes. This is much better than having it all over the house.
I love that they are unscented; I do not have to worry ablut these causing any irritation. They are moist enough to do the job without leaving the prts wet or with any residue. And, baby wipes are just as effective and MUCH cheaper than buying wipes that are marketed specifically for pets.
5 stars
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Reviewed in the United States on April 4, 2026
★★★★★ 5
Great quality wipes
Scent: Baby Fresh, Size: 72 Count (Pack of 1)
Great for sensitive skin, leaves no stickiness or residue, very good quality, durable, and absorbent. Also you get a decent amount of wipes for the price, great size to last a while.
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Reviewed in the United States on May 25, 2026
★★★★★ 5
Great water flosser
Color: Pink+purple
Got it for my 10 year old with braces and it works great! She even takes it to sleepovers! It’s so portable and the travel safe design is great. It’s a very reasonable price as well. Would highly recommend
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Reviewed in the United States on December 2, 2025