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The Happiness Effect: How Social Media Is Driving a Generation to Appear Perfect at Any CostSexting. Cyberbullying. Narcissism. Social media has become the dominant force in young people's lives, and each day seems to bring another shocking tale of private pictures getting into the wrong hands, or a lament that young people feel compelled to share their each and every thought with the entire world. Have smartphones and social media created a generation of self obsessed egomaniacs? Absolutely not, Donna Freitas argues in this provocative
Sexting. Cyberbullying. Narcissism. Social media has become the dominant force in young people's lives, and each day seems to bring another shocking tale of private pictures getting into the wrong hands, or a lament that young people feel compelled to share their each and every thought with the entire world. Have smartphones and social media created a generation of self-obsessed egomaniacs? Absolutely not, Donna Freitas argues in this provocative book. And, she says, these alarmist fears are drawing attention away from the real issues that young adults are facing. Drawing on a large-scale survey and interviews with students on thirteen college campuses, Freitas finds that what young people are overwhelmingly concerned with--what they really want to talk about--is happiness. They face enormous pressure to look perfect online--not just happy, but blissful, ecstatic, and fabulously successful. Unable to achieve this impossible standard, they are anxious about letting the less-than-perfect parts of themselves become public. Far from wanting to share everything, they are brutally selective when it comes to curating their personal profiles, and worry obsessively that they might unwittingly post something that could come back to haunt them later in life. Through candid conversations with young people from diverse backgrounds, Freitas reveals how even the most well-adjusted individuals can be stricken by self-doubt when they compare their experiences with the vast collective utopia that they see online. And sometimes, as on anonymous platforms like Yik Yak, what they see instead is a depressing cesspool of racism and misogyny. Yet young people are also extremely attached to their smartphones and apps, which sometimes bring them great pleasure. It is very much a love-hate relationship. While much of the public's attention has been focused on headline-grabbing stories, the everyday struggles and joys of young people have remained under the radar. Freitas brings their feelings to the fore, in the words of young people themselves. The Happiness Effect is an eye-opening window into their first-hand experiences of social media and its impact on them.Binding Type: Paperback
Publisher: Oxford University Press, USA
Published: 09/01/2019
ISBN: 9780190054670
Pages: 368
Weight: 1.10lbs
Size: 9.20h x 6.10w x 1.10d
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★★★★★ 5
Great coverage, easy wash out
Color: Purple
This covered my daughter’s medium brown hair SO WELL! And to my delight, washed out very easily at the end of the night. Would absolutely recommend!
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Reviewed in the United States on March 23, 2026
★★★★★ 4
Coverage and transfer. Still pretty good!
Color: Blue
I am cosplaying Sal from Sally face for Halloween and I tested it today. It worked great! Although, it does take a lot to do full coverage for your hair, its color is vibrant and looks pretty good. But, the one thing I don't really like is that there is a LOT of transfer. I put on my shirt after my hair dried and it still got color on the shirt. It isn't staining the shirt, and washes out great, and you couldn't really notice it from far away, but it's still pretty irritating.
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Reviewed in the United States on October 19, 2025
★★★★★ 5
Great buy
Color: Silver
Great spray
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Reviewed in the United States on March 23, 2026
★★★★★ 3
Transfers on hands and clothing even after hours
Color: Blue
3 stars for the vibrant color But Started fading within an hour and it transfers a lot
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Reviewed in the United States on March 18, 2026
★★★★★ 5
Great
Color: White
Worked perfect for our person that played Santa at Christmas. Washed out really well and covered a naturally dark brown beard.
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Reviewed in the United States on March 3, 2026
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