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Ships within 48 hours · Estimated delivery Jul 16 - Jul 21
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Description
L'Oreal Professionel Dia Color Demi Gloss 60mlDIA COLOR Alkaline Demi Permanent Gloss Colour Discover the end of dull hair. Dia Color is a professional, ammonia free* demi permanent gloss colour designed to deliver vibrant results with a gentle touch. Infused with up to 91% naturally derived ingredients, this creamy formula offers up to 70% grey coverage and delivers 3x more shine* for hair that looks healthy, radiant, and full of life. Key Benefits: Up to 70% grey coverage 3x more shine* for
DIA COLOR – Alkaline Demi-Permanent Gloss Colour
Discover the end of dull hair.
Dia Color is a professional, ammonia-free* demi-permanent gloss colour designed to deliver vibrant results with a gentle touch. Infused with up to 91% naturally derived ingredients, this creamy formula offers up to 70% grey coverage and delivers 3x more shine* for hair that looks healthy, radiant, and full of life.
Key Benefits:
- Up to 70% grey coverage
- 3x more shine* for enhanced vibrancy
- Alkaline technology for up to 1 level of lift, with no ammonia*
- Adds depth, tone, and dimension across all hair types and textures
- A versatile, intermixable shade palette—from cool blondes to rich brunettes
- Ideal For:
- First-time colour clients seeking shine and softness
- Colour refresh and maintenance with minimal commitment
- Clients wanting to blend greys naturally
- Enhancing shine on dull, natural hair
Mixing & Developer Guide:
Use with any Dia Activateur Developer in a 1:1.5 ratio (Colour : Developer). For optimal results:
- 6 vol. – Subtle tone-on-tone deposit
- 9 vol. – Classic tone-on-tone colour and upkeep
- 15 vol. – Maximum tone and grey blending, plus lift up to 1 level
No ammonia, for a more pleasant colour experience
Based on individual shades. Ingredient naturality ranges from 84% to 92%.
Instrumental test vs. previous Dia formula
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy