SKU: 62326504460

The Twelve Absolutes of Leadership

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The Twelve Absolutes of LeadershipALL IN, ALL THE TIME For Gary Burnison, CEO of the world's largest executive search firm, these five simple words perfectly capture the essence of great leadership. There can be no half measures. Complete commitment, total engagement, and a powerful sense of personal responsibility are the criteria for true leadership excellence. It's more than a job; it's a way of life. But how do you get there? In this groundbreaking book, Burnison provides the

ALL IN, ALL THE TIME

For Gary Burnison, CEO of the world's largest executive search firm, these five simple words perfectly capture the essence of great leadership. There can be no half measures. Complete commitment, total engagement, and a powerful sense of personal responsibility are the criteria for true leadership excellence. It's more than a job; it's a way of life. But how do you get there? In this groundbreaking book, Burnison provides the answer.

As the leader of Korn/Ferry International, Burnison is particularly well qualified to write a guide to effective leadership. On a personal level, he experiences every day what it's like to be responsible for the lives of others, the careers of his employees, and the expectations of stakeholders. He also deals one-on-one with some of the world's top leaders.

In The Twelve Absolutes of Leadership, Burnison distills this vast experience into an actionable plan for building world-class leadership skills. You'll learn how to train your focus on the twelve most critical elements of leadership, so you can

  • Establish your vision and develop a strategy for achieving it
  • Inspire your people to embrace the change you envision
  • Measure the effectiveness of your leadership
  • Build powerful teams that are aligned in purpose and strategy
  • Foresee new opportunities and adjust your course to meet them

Nothing in business or life generates greater personal satisfaction than affecting peoples' lives in a positive way through excellent leadership. Burnison refers to it as the "eighth wonder of the world."

The prospect might seem daunting, but Burnison makes it more accessible than you thought possible. He presents a framework based on enduring human truths, which is applicable in every leadership role and arena. All you have to do is apply it with dedication and determination.

You have the ability. Take your first steps to leadership excellence with The Twelve Absolutes of Leadership.

Praise for The Twelve Absolutes of Leadership

"In The Twelve Absolutes of Leadership, Gary Burnison captures the timeless principles that leaders must possess, beyond intelligence, courage and heart. These essential elements speak to the integrity and authenticity that underscore all effective leadership."
--Carlos Slim, entrepreneur, Investor, and the world's richest man

"Only a few good leaders have paused to reflect seriously on being leaders. Xenophon and Ulysses S. Grant did, and now Gary Burnison can be added to the list. This is not a business book. This is a book about the business of life."
--P.J. O'Rourke, political satirist, journalist, and author

"Gary Burnison has distilled leadership into its essential elements--the absolute truths about leadership that apply in every arena. For those who want to know what leadership is all about, this book has the answers."
--Lt. Gen. (Ret.) Franklin "Buster" Hagenbeck

"Leadership is the most important ingredient in any successful organization. Gary Burnison explores the essential elements of leadership through conversations with some of the world's most seasoned and accomplished leaders."
--Eli Broad, founder of The Broad Foundations, KB Home, and SunAmerica

"Gary Burnison's wisdom and insight cut straight to the heart of the matter--to the essential elements of any leadership framework. His stories, observations, and conversations with leaders artfully illustrate these principles, applicable to everyone."
--Vicente Fox, former President of Mexico



Binding Type: Hardcover
Publisher: McGraw-Hill Education
Published: 01/27/2012
ISBN: 9780071787123
Pages: 240
Weight: 1.05lbs
Size: 9.10h x 6.20w x 1.00d
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SKU: 62326504460

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jin
Lake Worth, US
★★★★★ 5
Most comfortable pillow I’ve ever slept on
Size: Queen (1 Count), Color: Crescent White(cooling)
This is the most comfortable pillow I have ever slept on. It doesn't mash down like other pillows. Cradles my neck perfectly plus it’s cool. I broke my neck a couple of years ago and this pillow feels very good and comfortable. Definitely recommend to everyone. Ive used it since May and it’s retained its shape.
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Reviewed in the United States on June 6, 2026
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AreTrue
Chelsea, US
★★★★★ 4
Smell
Size: Queen (2 Count), Color: Original White (Cooling)
The fact that there are not more comments on the smell of these pillows has me worried about some of yall. Listen, I LOVE the weight, and the firmness, it’s perfect for that. However, these pillows are RANK. They have a very strong mildew-ish smell that lingers. I took the outer cover off and washed it and let the pillow air out for a few days, the smell is still very strong when you press your face against it, which one does because it is in fact designed for that purpose. It smells so bad. It’s nauseating. I can smell it through two pillowcases and blanket that I threw on top of them hoping an extra layer would trap the smell. I’ll bake them in the Texas sun tomorrow and hope that helps, because otherwise these are the perfect pillows for someone who wants to feel like they are hugging a torso but can’t stand the sound/feel of someone else breathing. I don’t know…4 stars, if the smell goes away I’ll come back. Update: many many days later. Either they don’t really smell anymore or I got use to it. They’ve held their firmness and shape well. I like them.
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Reviewed in the United States on March 9, 2026
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Samantha
Waukegan, US
★★★★★ 5
Actually Cooling Pillow
Size: Queen (1 Count), Color: Original White (Cooling)
This is a really nice pillow, I was worried it would be too soft or too firm but it's just right and it's actually cooling, it feels cool every time I touch it. I've noticed an improvement in sleep since using it. Would recommend!
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Reviewed in the United States on May 27, 2026
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Tyler and Kaela
Boise, US
★★★★★ 5
Repurchased in King Size – Still Love These Cooling Pillows
Size: King (2 Count), Color: Original White (Cooling), Size: King (2 Count), Color: Original White (Cooling)
After using the queen-size version of these pillows for over a year, we purchased the king-size set when we upgraded to a king mattress. Both my husband and I really like them. The cooling feature works well, and we like that each side feels different—when I run cold, I use the softer bamboo side, while my husband prefers the cooler side since he tends to sleep hot. They fit well in our king-size pillowcases and feel supportive in all sleeping positions, whether I’m on my stomach, side, or back. I also appreciate that you can remove some of the filling to adjust the firmness. The covers are washable, which makes them easy to maintain. Overall, we’re very happy with this repurchase and the long-lasting comfort.
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Reviewed in the United States on April 15, 2026
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Mystery Fan
West Palm Beach, US
★★★★★ 3
Not great at cooling
Size: Queen (2 Count), Color: Original White (Cooling)
Each pillow cover has 2 sides, one marked for cooling, and the other a different fabric. The cooling side is about the same effectiveness as having a silk or satin pillow cover. It's only cool when you first touch it. The cooling side doesn't seem to absorb or wick moisture, so if you are sweaty - it keeps the moisture in place. You'll definitely want a regular pillow case over the pillow cover. In fact, if you suffer from night sweats, the non-cooling side is actually more comfortable. The pillow fill is ample, and simple to squish around for more support for your neck, etc. Think bean bag. But it will retain your impression after use. I find I need to do as I did when I had down pillows - give it a few good shakes in the morning when I make the bed to get it evened out for the coming night. In all, it is a well-made and comfortable pillow to sleep on, but it does not excel in cooling.
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Reviewed in the United States on May 29, 2026

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