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Description
Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global EditionStrategic Management: A Competitive Advantage Approach, Concepts and Cases shows you how to gain and sustain a competitive advantage in today's complex business world. The text helps you develop your own cutting edge strategy through skill developing exercises. It also offers coverage on issues related to ethics, social responsibility, global operations, and sustainability. The 18th Edition features updated research, cases and examples. As a result,
Strategic Management: A Competitive Advantage Approach, Concepts and Cases shows you how to gain and sustain a competitive advantage in today's complex business world. The text helps you develop your own cutting-edge strategy through skill-developing exercises. It also offers coverage on issues related to ethics, social responsibility, global operations, and sustainability.The 18th Edition features updated research, cases and examples. As a result, you'll be able to effectively create and implement a plan that can lead to a sustainable competitive advantage for any type of business.
| EAN: | 9781292745275 |
| Farbverschnitt: | Generell werden die Bücher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. |
| Auflage: | 18. Auflage, 25018 |
| Erscheinungsjahr: | 30.06.2025 |
| Autoren: | David, Fred & David, Fred R & David, Forest R. & David, Meredith E. |
| Auflage/Ausgabe: | 18. Auflage |
| Seitenzahl/Blattzahl: | 672 |
| Fachkategorie: | Strategisches Management |
| Länge: | 273 mm |
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